Digital Marketing

Digital Marketing Level 1 | LIVE | Nov 6-9, 2023


Description
Choice of two class times: 12-4pm Eastern/US or 6pm-10pm Eastern/US

If you have any questions about this course or would like to use a Purchase Order to enroll, rather than using a credit card, please email us with your specific questions or request and we will get right back to you.

Compare digital marketing to traditional marketing, learn about Martech Stacks, and create integrated campaigns with optimal reporting. The Level 1 Digital Marketing course is offered bi-monthly, Monday through Thursday, beginning at 12 noon Eastern Time. Each course is four days, three hours per day.
Content
  • LIVE Sessions
  • Digital Marketing | Level 1 | LIVE
  • Digital Marketing - An Overview
  • Introduction
  • Digital Marketing - Assessment
  • Digital Marketing Level 1 - Study Guide
  • Digital Marketing - Resources
  • Digital Marketing - Assessment
  • Email Best Practices
  • Email Design Best Practices - Resources
  • Email Best Practices Level 1 - Study Guide
  • Email Best Practices - Assessment
  • Landing Page Best Practices
  • Landing Page Best Practices Level 1 - Resources
  • Landing Page Best Practices Level 1 - Study Guide
  • Landing Page Best Practices - Assessment
  • Data Integrity
  • Data Integrity for Marketers - Study Guide
  • Data Integrity for Marketers - Resources
  • Data Integrity for Marketers - Assessment
  • Lead Scoring
  • Lead Scoring Level 1 - Study Guide
  • Lead Scoring - Assessment
  • Lifecycle Marketing
  • Lifecycle Marketing Level 1 - Resources
  • Lifecycle Marketing Level 1 - Study Guide
  • Lifecycle Marketing - Assessment
  • Nurture Strategies
  • Nurture Strategies Level 1 - Resources
  • Nurture Strategies Level 1 - Study Guide
  • Nurture Strategies - Assessment
  • UTM PARAMETERS
  • UTM Parameters - Resources
  • Marketing Insights
  • Marketing Insights Level 1 - Resources
  • Marketing Insights Level 1 - Study Guide
  • Marketing Insights - Assessment
  • Closing Survey
Completion rules
  • All units must be completed